- explored the brand and existing design aesthetics.
- conceptualized story line, workflow, color palette, type treatment, lighting and texture for a holiday-themed commercial.
- integrate Cinema 4D footage and elements into After Effects
- seamlessly combine a variety of 2D/2.5D/3D techniques
- create true 3D particles in After Effects
- made type treatment and vectors to be extruded and rendered for compositing into After Effects.
- texture and lighting done with pre-existing assets.
- found a way to explore the brand while implementing a holiday aesthetic.